IO06 Optimizing Social Media for Artist with Tara Jacobsen
Tara Jacobsen of Marketing Artfully is a social media marketing expert, and today, the guys talk about how to iterate and optimize your marketing platform now, and as your self-publishing business grows.
- What are the big changes you’ve gone through when iterating and optimizing your social media platform?
- What are some of the biggest mistakes you see authors making on social media?
- How have your list building strategies changed over the years?
- In online versus offline marketing, what are the differences and how do you do both?
- What are the biggest challenges you have faced in iterating and optimizing?
- How do you deal with trolls?
- If you’re afraid of trolls, how can you relax and be yourself online?
- What’s the best piece of advice you’d give to artists trying to optimize their social media profiles?